Growth · service 18 of 19
Email Marketing & Automation
Welcome series, nurture sequences and lifecycle emails that run automatically and are personalised with data and AI.
Overview
Automated email journeys, lead nurturing and retention workflows.
Email remains one of the highest-return channels when it's automated well. I set up segmented journeys, behavioural triggers, AI-assisted personalisation and deliverability best practices, connected to your CRM, store or product.
Use cases
- Lead nurturing for services
- E-commerce abandoned cart and win-back
- SaaS onboarding and retention
- Event follow-ups
Problems solved
- Leads that never hear from you again
- One-size-fits-all newsletters
- Manual follow-ups that get forgotten
- Poor deliverability and spam placement
What's included
- Lifecycle and nurture journey design
- Behaviour- and event-triggered emails
- Segmentation and personalisation
- Responsive email templates
- Deliverability setup (SPF, DKIM, DMARC)
- Reporting on opens, clicks and revenue
Deliverables
- Journey map
- Email templates
- Automation workflows
- Integration with CRM / product events
- Performance dashboard
Workflow
How a email automation project runs
Technologies
- Email service providers
- CRM APIs
- Node.js
- LLM APIs
- Analytics
- 01
Audit
Current tracking, content, technical health and funnel performance.
- 02
Strategy
Priorities, segments, journeys and the metrics that define success.
- 03
Implement
Technical fixes, automations, templates and measurement set-up.
- 04
Launch & test
Roll out, A/B test and verify data quality.
- 05
Report & optimise
Regular reviews that turn data into the next round of improvements.
One message is enough
Automate My Emails
Tell Kingshuk what you need. Automated email journeys, lead nurturing and retention workflows.